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The Importance Of Brand Protection


Christine Lancaster establishes why covert technologies will help in the challenge against counterfeiting

Year
2011
Company
Sun Chemical
Author
Christine Lancaster
Specialist Printing Worldwide
Categories
Printing Type
3D
Digital
Pad
Flexo
Screen
Industry
Automotive
Ceramics
Decor
Electronics
Flooring
Food & Beverage
Graphic
Labelling
Medical & Healthcare
Packaging
Security
Textile

Although you might save money, buying counterfeit goods is a very risky business as you cannot guarantee that the product was made to the right standard, which in turn may mean that the product is both harmful and dangerous.

We consider this in depth.

The Importance Of Brand Protection

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