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Communicating In Colour


Standardised viewing conditions are required when discussing colour. Brian Wolfenden examines ISO 3664:2009 and reveals the key to accurate colour communication

Year
2020
Company
GTI Graphic Technology, Inc
Author
Brian Wolfenden
GTI Wall Viewing system
Categories
Printing Type
Digital
Pad
Flexo
Screen
Subject
Colour
Industry
Automotive
Ceramics
Decor
Electronics
Flooring
Food & Beverage
Graphic
Labelling
Medical & Healthcare
Packaging
Security
Textile

ISO 3664:2009 is the international colour viewing standard for the graphic arts and photography industries.

It is a set of specifications that enables lighting engineers and manufacturers to design, test, and certify their colour viewing systems to the industry standards, and challenges them to enhance the performance of their products.

There are five specific conditions to meet when designing an ISO 3664:2009 compliant viewing booth:

Communicating In Colour

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